November 29, 2012 // Style

The Newly Reopened Erno Laszlo Institute Spa In Soho Is Very Old Hollywood Glamor

You know that scene in Annie Hall in which Woody Allen fixates on Annie’s black soap? She’s all about her black soap. Factoid: that soap is the Sea Mud Deep Cleansing Bar by Erno Laszlo, a legendary beauty expert who worked on the faces of Jackie Kennedy, Grace Kelly and Marilyn Monroe. Laszlo’s Institute spa has reopened in New York after 40 years, and its new location is a multi-level space on West Broadway. The lower level is a stunning spa with an appropriately Hollywood Art Deco glamor aesthetic, while the main level is a retail-meets-exhibition space. The current exhibit features Monroe’s personal effects from clothing to her sleep mask and even her false eyelashes. It’s really cool actually. There’s a mezzanine level for tea and relaxation, and we just love the look with all these framed vintage Vogue and Harper’s covers and such on the walls. The spa offers membership, and a year-long membership will get you a program specifically tailored to your skin including nutrition-boosting facials, peels and various treatments to improve your skin. Yes please.

382 West Broadway, NY 10012 tel 646-386-7379

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